evaluation

In what ways does your media product use, develop or challenge forms and conventions of real media products?

As we have already shown in a few of the posts on the blog. Me and Jess worked together in researching into other music videos. We picked many ideas of what we thought looked good and things we thought that we could try and use in our own video and make our own. One of the main videos which we took lots of inspiration from was Beyonce - Countdown.


As you can see from this clip she uses a lot of short quick cuts as this of course suits the rythem of the song. Another thing we both noticed was that she also has a lot of split screens. She splits the screen not only in half but in quarters and many other ways, various times. We also liked her idea of changing the colour of the background i various shots all put together. Although Beyonce of course has a much larger budget and access to technology than to what we have we played around a lot on the programme we used to edit (premiere) and had a look at what was the best we could do. The three thing mentioned that beyonce does, we tried to do ourselves and recreate it and put it into our own video. Below are some pictures of what Beyonce's version of the editing is like, compared to our own.


PICTURES


When doing research another thing which we came across which looked quite effective was in Call My Name - Cheryl Cole. In part of this video a graffitied wall is the background. It's quite a contrast compared to the type of girl she is which i think is quite good and makes it more effective. So this is where we got the idea of doing that from in our own video.


Azelia banks 212 - Black & white and brick wall shot.